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	<description>Splinter Creative and the Awesome that surrounds it.</description>
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		<title>W Hotels Launches Mobile App</title>
		<description><![CDATA[Recently, W Hotels launched an iPhone app to bring signature sounds and insider access to guests at their properties around the world. The W Scottsdale, a swanky property nestled in the heart of old town, came to us to help create a few pieces to help them market the app to visitors. Splinter designed and [...]]]></description>
		<link>http://blog.splintercreative.com/communication/iphones-for-w-hotels/</link>
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		<title>Ignite Phoenix 10</title>
		<description><![CDATA[Last Friday, the Splinter crew attended the tenth happening of Ignite Phoenix at Scottsdale Center for the Performing Arts. Coined IPX by its ingenious all-volunteer team, the event lived up to every expectation with the perfect assortment of stimulating presentations (hand-picked from almost a hundred entries) and a fantastic selection of local music, beer, wine [...]]]></description>
		<link>http://blog.splintercreative.com/communication/ignite-phoenix-10/</link>
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		<title>I&#8217;d Rather Take the Butcher&#8217;s Word For It</title>
		<description><![CDATA[A sizable chunk of my time is spent managing projects between the client and creatives. As much as I enjoy my responsibility of bridging the gap between the two, I sometimes feel like burying my head in the bull’s… No, wait, I mean the butcher’s… Yeah, you know what I mean. Every designer dreams of [...]]]></description>
		<link>http://blog.splintercreative.com/communication/id-rather-take-the-butchers-word-for-it/</link>
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		<title>Did Smartphones Kill the Flip?</title>
		<description><![CDATA[&#8220;I said it. FlipOff!&#8221; As of late, there has been quite a bit of chatter about the expected demise of The Flip Camera.  On April 12th, the New York Times ran an article about the short lived and widely successful life of the Flip camcorder. In 2009 Cisco became the proud parent of a half a billion dollar [...]]]></description>
		<link>http://blog.splintercreative.com/technology/did-smartphones-kill-the-flip/</link>
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		<title>Splinter Creative &#8211; The Love Of&#8230;</title>
		<description><![CDATA[Behold… Our sponsor video for the 9th installment of Ignite Phoenix! Being that the event was so close to Cupid&#8217;s favorite holiday, we felt it was appropriate to spread the love and show you what makes our hearts tick. After you give the video a looksie, feel free to share your thoughts in the comments [...]]]></description>
		<link>http://blog.splintercreative.com/creative/splinter-creative-the-love-of/</link>
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		<title>Google Adwords Thank You Video</title>
		<description><![CDATA[If you&#8217;ve ever had a meeting with us, you probably know we&#8217;re pretty big Google fan boys and girls over here at Splinter Creative. From our email to our project management software to managing online ads, we rely on Google and Google Apps to help run our business on a daily basis. As a thank [...]]]></description>
		<link>http://blog.splintercreative.com/technology/google-adwords-thank-you-video/</link>
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		<title>We Care As Much As You Care</title>
		<description><![CDATA[As a basic principle of good business, we care about our clients&#8217; success and take pride in the creative work they choose to share with us. However, we must emphasize the importance of collaboration between both parties in seeing a successful project through to completion. You may think that once we have agreed upon a [...]]]></description>
		<link>http://blog.splintercreative.com/communication/we-care-as-much-as-you-care/</link>
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		<title>CRUZ Tequila Website Re-Design</title>
		<description><![CDATA[We are excited to announce the launch of a newly re-designed website for CRUZ Tequila, a local company that produces an ultra premium tequila with a uniquely soft flavor profile. CRUZ approached us wanting to update their online hub with a fresh look, and develop a brand presence that invited users to find out more [...]]]></description>
		<link>http://blog.splintercreative.com/design/cruz-tequila-website-re-design/</link>
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		<title>Agency Throwdown &#124; Smack Conference</title>
		<description><![CDATA[Meet us at the lanes, it&#8217;s going down&#8230; After MCM threw out a Tarantino like taunt video for the upcoming match, we had no choice but to hold a press smack conference and let the team speak their minds. Our rebuttal: The Smack Conference&#8230; Feel like witnessing the carnage? All our welcome to come cheer [...]]]></description>
		<link>http://blog.splintercreative.com/splinter-creative/agency-throwdown-smack-conference/</link>
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		<title>Great Caterer&#8217;s of Iowa &#8211; Before &amp; After</title>
		<description><![CDATA[Recently, we launched a new website for Great Caterer&#8217;s of Iowa, a catering company based in Pleasant Hill, Iowa that specializes in BBQ. When they approached us, their existing site was difficult to navigate and felt as though it had been pieced together instead of thoughtfully designed. We wanted to improve the flow of content [...]]]></description>
		<link>http://blog.splintercreative.com/design/great-caterers-before-after/</link>
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